SEO Consulting Services
Clear SEO advice, a plan built on your own data and step-by-step guidance your team or developer can act on, without handing the work to an outside agency.
What's included
- A kickoff strategy session to understand your business, goals, site and team
- An SEO audit of your site covering technical health, content and links
- A competitor review showing where rivals get search visibility you don't
- A keyword and content plan with each target mapped to a page, new or existing
- A prioritized roadmap with each task, who should do it and why it matters
- Written task instructions your developer, writer or marketer can follow
- Follow-up sessions to review progress, answer questions and adjust the plan
- Second opinions on redesigns, migrations, agency proposals and other big decisions
Who it's for
Our SEO consulting services are for businesses that want an expert in their corner without outsourcing the whole job. They fit:
- Businesses with an in-house developer or marketer who can do the work but need to know what to prioritize.
- Owners who like to understand decisions before they're made, rather than receiving a monthly report they can't interpret.
- Companies planning a redesign, rebrand or platform move who want to protect the search visibility they already have.
- Teams that have tried SEO and aren't sure what's working, what's wasted effort and what's missing.
- Businesses comparing agencies that want an independent view of what they actually need.
The problems we're usually brought in to solve aren't lack of effort. They're effort pointed in the wrong direction: blog posts that attract readers who'll never buy, technical fixes that don't matter while bigger ones are ignored, or a site structure that makes it hard for any single page to rank well.
A good SEO strategist gives you an order of operations. That alone can save months of work on the wrong things.
How we do it
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1. Start with a conversation
The first session is about your business rather than your website: what you sell, who buys it, which services are most profitable, where customers come from today and who does the work on your site. We also ask what you've tried before and what happened.
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2. Get a clear picture of where you stand
We start with a domain analysis to get a snapshot of your site's search visibility: the keywords it ranks for, estimated organic traffic, and the links pointing to it. We run the same view on your main competitors, so you can see how you compare in plain terms. Alongside that, we crawl your site for technical issues and review your analytics and Search Console data, if you give us access.
Domain analysis - 3
3. Find the gaps
A competitor gap analysis compares your site with competitors and shows the keywords they rank for that you don't. Those gaps often point straight to missing service pages, locations you don't cover, or questions your customers ask that nobody on your site answers. We filter out the terms that don't match your business, so the list reflects real opportunities rather than everything a competitor happens to rank for.
Competitor gap analysis - 4
4. Dig into the questions that matter
Some questions need more than a standard report, such as why one service page ranks and another doesn't, or which pages lost traffic after an update. We use data analysis to query and cross-check your SEO data in plain language, which lets us answer specific questions quickly. Every conclusion is reviewed by a person before it reaches you; tools speed up the analysis, they don't replace judgment.
Data analysis - 5
5. Build the roadmap
We turn the findings into a prioritized plan. Each item says what to do, where, who is best placed to do it (developer, writer, you), how much effort it involves, and why it's on the list. High-impact, low-effort tasks come first, so your team sees progress while bigger projects are planned.
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6. Guide the work
In follow-up sessions, we check what's been done, review changes, answer questions from your team, and adjust the plan when priorities shift or new data comes in. If your developer is stuck on how to implement a fix, we'll walk them through it.
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7. Build your team's skills
Consulting works best when your team gets better at SEO along the way. We explain the reasoning behind each recommendation, share simple checklists for publishing new pages and posts, and show whoever writes your content how to brief a page around a search. The goal is that routine decisions no longer need us, and our time goes to the questions that do.
What you receive
After the discovery phase, you receive a written audit and strategy document covering technical health, content, links and competitors, with findings explained in plain English rather than tool screenshots.
With it comes:
- A keyword and content plan mapping target searches to existing or new pages
- A prioritized roadmap, as a document or a task list your team can work from
- Detailed task instructions for your developer, written so they can be picked up without extra meetings
- Notes and action items after every session
As the engagement continues, we update the roadmap after each follow-up session so it always reflects what's done, what's next and what has changed. You own every document, and they stay useful whether you keep working with us or not.
Pricing: custom quote after a free review
SEO consulting is quoted after a free review, based on the size of your site, how many sessions you want and whether you need a full audit or advice on a specific project. You'll know exactly what's included before you commit.
Frequently asked questions
Something else? Call (866) 571-4320.
What's the difference between an SEO consultant and an SEO agency?
An agency does the work for you. An SEO consultant tells you what to do, why, and in what order, and helps your own people do it well. Many businesses start with consulting because they already have a developer or marketer, and only need expert direction. If you later want us to handle the work, we can quote for that too.
Can I book consulting for a single project or question?
Yes. Not every business needs an ongoing engagement. You can bring us in for one project, such as reviewing a new site before launch, working out why traffic dropped, or planning content for a new service line. We scope the work around that question and hand over a clear answer and next steps.
Do you work with our developer or in-house team?
Yes, that's the point of consulting. We write tasks in terms your developer can act on, join calls with them when it helps, and review their changes before and after they go live. We can also train a marketer or content writer on how to brief and write pages for search.
Can you review a proposal from another SEO agency?
Yes. We'll read the proposal, compare it with what your site actually needs, and tell you which parts look valuable, which look vague and what questions to ask. We'll give you an honest view even if it means recommending you hire them.
Can you advise on a website redesign or platform change?
Yes, and it's one of the most useful times to bring in an SEO expert. Redesigns and migrations are where sites most often lose search visibility, through changed URLs, missing redirects or dropped content. We can review plans before build, check staging and verify the launch. For hands-on migration work, see our website migration SEO service.
How are sessions held?
Sessions are by phone or video call, scheduled at a time that suits you. We send written notes and action items after every session, so nothing depends on memory.
Will following your advice get us more leads?
We can't promise leads, rankings or a timeframe. Results depend on your site, your market, your competition and how much of the plan gets carried out. What we can commit to is advice that's specific to your business, grounded in data and honest about trade-offs.
Book a free review with an SEO consultant
Tell us about your business in a short chat. We review your website and contact you within one business day, with no obligation.